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BEHIND THE SCENES & MOOD BOARDS

RECOMMENDATIONS

"Liv is a rare and wonderful human and creative. Passionate. Big thinking. Strategic. And best of all, she has the most authentic people-first management approach. She’s both a leader and a collaborator, which is a joy to experience. Incredibly adept at project managing, problem-solving, and new uses of media while having a next-level aesthetic, she is someone you want on—or leading—your team. Her creative energy is infectious, and I truly can’t wait to have the opportunity to work with her again." - Arrabelle Stavroff, Lululemon, Copy Director

"Liv is an incredible leader and collaborator. She is always up for a challenge, willing to help think through creative solutions, and always keeps a positive atmosphere full of gratitude. Her ability to bring a team together is truly remarkable. As my direct manager during her time at VRAI, she guided me through many projects from concept to delivery and I’d happily work with her again in the future." - Joshua Barringer, VRAI, Copy Director

"Liv is not just a leader, but an inspiring mentor who has played a pivotal role in unlocking my and our team's creative potential. Liv's leadership style is characterized by her unwavering support and encouragement for innovative ideas. She actively collaborates with the team to ensure we deliver our best work. Since working alongside Liv, I have been motivated to strive for excellence and constantly push myself to bring forward fresh and exciting ideas.

 

One of the most rewarding aspects of working with Liv is her recognition of my contributions. Her acknowledgment of my efforts has greatly motivated me and enhanced my overall work experience.

 

I am truly grateful for the opportunity to work with Liv and be part of her team, which values creativity, collaboration, and excellence." - Farah Rezaee, VRAI, Performance Marketing Video Editor

"It is truly an honor to recommend Liv Hart, an extraordinary Creative Director whose rare combination of vision, talent, and integrity sets her apart in every way. I had the privilege of working with Liv in the past at Rodan and Fields, and when it came time for me to launch my own entrepreneurial venture, she was the first person I reached out to. Her impeccable taste, heartfelt creative approach, and unwavering commitment to excellence made her an invaluable partner.

Liv is one of those rare creative leaders who brings both intuition and data-driven strategy into perfect balance. With these as her guideposts, she is able to translate the soul of a brand into a compelling visual and experiential storytelling experience. Her creativity is not only inspiring — it is purposeful, strategic, and deeply resonant." - Ashley Ganz, Marketing Executive

“The classic beauty of lace is a natural match for exceptional design, especially when it is resolutely modern in style, as exemplified in the special collection of accessories created by Liv Hart. We love the delicacy of her work, the exquisite attention to detail, demonstrating a woman's touch. Our lace and Liv's creations share the same commitment to timeless elegance.” - Romain Lescroart, Sophie Hallette, CEO Lacemaker for Chanel, Valentino, Erdem, etc.

"Throughout our collaboration, I have been consistently impressed by Liv’s ability to generate new ideas and bring them to life with clarity and purpose. She possesses a unique ability to think beyond conventional boundaries, offering thoughtful perspectives that push projects toward greater impact. Her impeccable taste, refined aesthetics, and intuitive approach to design set her apart. She has an unmatched talent for problem solving with intention and elegance, creating outcomes that are both meaningful and visually striking. She listens intently, considers diverse viewpoints, and fosters an inclusive environment where creativity thrives. Her leadership style brings out the best in those she works with." - Erina Ardianto, Bella Belle, Founder and Creative Director

"Liv played an instrumental role in shaping the global PDP and eCommerce creative strategy at VRAI, ensuring our on- and off-figure video and still assets not only showcased products thoughtfully but also told a compelling visual story aligned with the VRAI brand. Her ability to balance creative vision with business objectives was consistently impressive — she always approached projects with the customer journey in mind and understood how to translate insights into visuals that drove engagement and conversion.
 
From a project management and cross-functional collaboration standpoint, Liv worked together with Marketing, Product, Merchandising, Sales, eCommerce, and Development teams to launch impactful campaigns on time and at high quality.
 
Beyond her technical and creative expertise, Liv is an inspiring, kind, and thoughtful leader who fosters collaboration and brings out the best in those around her." - Sarah Gorski, VRAI, eComm Manager

"I had the honor of working closely with Liv at VRAI when she was Creative Director and I was VP of Digital. She is one of the strongest creative leaders I have ever worked with. 
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Creative Strategy & Vision
Liv has a rare ability to translate brand differentiation into a clear, compelling creative vision. At VRAI, our greatest strength was the brilliance of our stones and the craftsmanship that brought out that brilliance. She led a True Love is in the Making campaign that showed our scintillating diamonds next to consumers celebrating life. She used imagery of individual diamonds and our expert craftspeople to show how we bring the same love and attention to each of our diamonds as our consumers bring to each of their relationships. She built a visual language that elevated our brand and resonated with customers across digital touchpoints. 
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Data-Driven Design & PDP Development
Liv consistently seeks insights to refine creative work. She partnered with e-commerce teams to analyze funnel performance, PDP engagement, and click-through rates, ensuring each iteration of content, from product detail pages to campaign assets, was optimized to drive conversion. Her creative decisions were always informed by metrics as much as by artistry. 
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Cross-Functional Collaboration
Liv embodies collaboration. She broke down silos between Art and E-commerce so that we operated as one team working toward shared goals. She introduced new processes like migrating workflow to Monday.com and unifying design in Figma. These processes streamlined project management and fostered alignment across creative, UX, and business partners. Her ability to provide clear creative direction while welcoming input made her an indispensable partner to both in-house and agency teams. 
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Leadership & Team Culture
As a leader, Liv guided her team with equal parts rigor and empathy. She inspired camaraderie, celebrated creativity, and empowered individuals to bring forward their best ideas. Whether directing a major shoot or finding scrappy ways to repurpose existing assets, she fostered a culture of problem-solving and shared ownership." - Sam Gardenswartz, VRAI, VP of Digital

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